Frank and Jana Westerbeke believe in living a life of gratitude and serving the Tucson community they have both grown to love.
In 2002, Gadabout expanded with the creation of a second brand, VerVe Salons, in partnership with Aveda, to create a more organic salon option while still featuring Gadabout’s unparalleled education and training program. A few years later, in 2005, Pam entrusted her vision to Frank and Jana who have not only grown, but exponentially enhanced the culture that Gadabout and VerVe have become. Frank and Jana strive to encourage, coach, and lead this organization based on three core causes: education, professionalism and community.
Beyond the accolades, one of Frank and Jana’s most proud accomplishments as business owners has been creating a culture in which the team gives back to the community and industry that supports them. Under Jana’s leadership the company supports many special causes including her seat as Senior Board member and six figure fundraiser for the Boys and Girls Clubs of Tucson, Ben’s Bells, including being a Ben’s Bells bellee, Habitat for Humanity, Tu Nidito, The Women’s Foundation of Southern AZ, Girl Scouts and Angel Charities for Children.
Much more than simply giving money, each year the team selects which organizations they would like to participate with and are encouraged to give their time and service to various causes such as building homes with Habitat for Humanity, building murals for Ben’s Bells, fashion shows with Pima Community College and so much more.